If it is broken fix it

As winter break approaches Fire & Water Restaurant Group prepares to open a new store UMelt, based on a concept we are proud to produce. Every sandwich was obsessed over. We have moved the chairs more times then I can count. We worked with a world renowned chef who cooked under Bobby Flay.  We listened and we learned. 

While we finish the final touches and prefect the menu, we will also muster the courage, to erase the menu at the Burger Shack and restructure the company. Not because the business is failing but because we can cook. We want our customers to experience this. So we pledge to  "make" the food we serve. When Burger Shack reopens the menu will highlight our ability to cook. The dressings will be homemade, the burgers will be hand packed and hand seasoned. Our sauces will be made with love and attention to detail.  We will also retrain our staff to cut down on wait time and remain true to our quick service concept.

There comes a moment in everyones life and every business that we must take stock of what works and what does not. From there it takes courage to fix what is broken. Because fear is a prison.